Shawna Moore
Regional Business Director | Novo Nordisk
Shawna Mooresecurehost2025-06-19T13:47:28+00:00
JUNE 2025
In this DHCG Disruptive Dose, Mark Bard speaks with Shawna Moore, Regional Business Director at Novo Nordisk, about the evolving expectations of patients in today’s healthcare environment. Shawna shares how patient behavior has shifted toward a desire for more control, transparency, and convenience—particularly when it comes to understanding treatment options and navigating access. The conversation highlights the importance of delivering personalized, patient-first experiences that reflect the realities of day-to-day life. Shawna also discusses how brands can build trust and support informed decision-making through education, clear messaging, and strategic partnerships that remove friction from the patient journey.